BLOG

WE'RE BIG FANS OF THE WRITTEN WORD...

...we're also fans of search engine optimized content (we practice what we preach) and sharing our knowledge. So, grab a cup of coffee, tea, wine, or whiskey and enjoy the ramblings and learnings from the ATYPICAL subject matter experts. Happy reading!

The Best Platforms for Commercial Real Estate Advertising

Learn how to choose the right digital advertising platforms for commercial real estate, with strategic insights to boost brand visibility, generate leads, and optimize every stage of the marketing funnel.

Walter Fitzgerald

8 min read

How To Build A Winning Commercial Real Estate Marketing Strategy In 2025

Discover how to craft a successful commercial real estate marketing strategy in 2025 by aligning goals, leveraging data-driven insights, and integrating digital platforms to maximize brand visibility and lead generation.

Walter Fitzgerald

8 min read

How to Attract Tenants for Commercial Property Using Organic Digital Marketing

Discover effective organic digital marketing strategies to attract tenants to your commercial property, including SEO, content creation, and social media tactics that enhance visibility and drive tenant engagement.

Walter Fitzgerald

12 min read

How to Attract Commercial Tenants Using Paid Media

Explore effective paid media strategies to attract commercial tenants, utilizing targeted advertising, platform-specific tactics, and data-driven insights to enhance lead generation and occupancy rates in commercial real estate.

Walter Fitzgerald

11 min read

The Future of Digital Marketing in CRE: Trends to Shape 2025

Explore the 2025 digital marketing trends transforming commercial real estate, including AI-driven personalization, platform evolution, and data-centric strategies to enhance engagement, lead generation, and brand growth.

Walter Fitzgerald

5 min read

Bot Traffic in Paid Media Campaigns: How to Spot It, Stop It, and Save Your Ad Budget

Learn how to identify and combat bot traffic in your paid media campaigns, safeguarding your ad budget by recognizing fraudulent clicks and implementing effective prevention strategies.

Walter Fitzgerald

6 min read

AI in CRE: Don’t Wait to Join the 21st Century Stampede

Explore how AI is transforming commercial real estate, from predictive analytics to automation, and why embracing these technologies now is crucial for staying competitive in the evolving CRE landscape.

Walter Fitzgerald

4 min read