LETS GET TO KNOW ONE ANOTHER
THE 2024 ATYPICAL
DIGITAL MARKETING
Produced by the CRE and marketing experts that make up the ATYPICAL team, we are proud to introduce commercial real estate’s first ever Marketing Benchmarks Report!
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It’s kind of a big deal.
As a full-service marketing agency working exclusively in Commercial Real Estate, we figured it was about time someone produced a set of marketing metrics that we (and you!) could accurately measure our digital efforts against, and boy is this thing impressive (if we don’t say so ourselves)!
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Spearheaded by our head of Digital Strategy, Dylan Joubert, this first of its kind report holds data from more than 8,000 ads (that we created, ran, optimized and reported on for our CRE clients) across all the major digital platforms (LinkedIn, Google Search, Google Display, Facebook, Instagram, YouTube, and even TikTok) to give you a set of valuable aggregate metrics that will help you really understand how your digital marketing is stacking up.
Download them, print them, stick them to your bathroom mirror, but whatever you do, make sure you are analyzing these metrics against your existing and planned campaigns to ensure that you are driving efficient growth, elevating your digital marketing campaigns, and most importantly, producing content that will actually resonate with your target audience and move the business needle.
You’ll thank us later…
WHAT'S INSIDE THIS REPORT?
This carefully curated report features key metrics from over 8,000 ads giving you the unique opportunity to compare your current marketing against your competitors within the commercial real estate industry.
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Key metrics covering the below platforms:
GOOGLE SEARCH ADS
& DISPLAY ADS
YOUTUBE
TIKTOK
WHY IS IT UNIQUE?
If you’re looking to deliver a return on your investment within CRE and justify your marketing efforts to top management (let’s face it, that’s all that really matters), then having these benchmarks in your arsenal is the key to success.
