Because My Data Tells Me So
ATYPICAL discusses Google Analytics, how to leverage it for commercial real estate and how to correctly attribute positive online behavior.
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Skye Revell
- 3 min
Marketing Management in the Commercial Real Estate Industry
ATYPICAL discusses our definition of marketing and how we apply this to commercial real estate.
Mark Kalkwarf
- 5 min
Creating Your Own Visual Content for Social Media During COVID-19
ATYPICAL gives you all the tips and tricks for creating your own visual content for your real estate social media page.
Mark Kalkwarf
- 2 min
Lessons Learned About Digital Marketing During the Corona Crisis
Coronovarus has shifted the way real estate does marketing. ATYPICAL looks at lessons learnt and how to improve your marketing strategy.
Skye Revell
- 2 min
Double Down on Your Digital Marketing
Digital marketing is key to juggling the fast and furious changes. ATYPICAL discusses how to stay ahead in real estate marketing.
Mark Kalkwarf
- 2 min
7 Tips for Hosting a Successful Live Virtual Event
As the world shifts to video conferencing, ATYPICAL looks at the top 7 tips for hosting a successful and engaging virtual event.
Skye Revell
- 2 min
Is Your Digital Marketing Ready for the Bounce Back?
ATYPICAL looks at the top 5 ways to position your digital marketing strategy so its engines are primed for the market return.
Mark Kalkwarf
- 2 min
5 Tips for Digital Marketing in a Recession
ATYPICAL talks with CMO of Brixmor, Kristen Moore on ways to optimize your digital marketing in a recession.
Mark Kalkwarf
- 2 min
The Offices Are Closed But Work Isn't
In these difficult times, ATYPICAL looks at how to use digital marketing to appeal to the decision-makers in the CRE world.
Skye Revell
- 2 min
Your CRE Tech is Efficient. Shouldn’t Your Digital Marketing Be the Same?
ATYPICAL shows you how to get the most out of your commercial real estate digital marketing strategy.
Mark Kalkwarf
- 3 min
Understanding How People Consume Content to Make Better Content
ATYPICAL looks at how to develop a remarkable commercial real estate content strategy by looking at how people consume content.
Skye Revell
- 2 min
Can Data Identify Best Company Culture Practices?
ATYPICAL discusses how having a strong, thriving company culture increases your productivity, and that ups the bottom line.
Mark Kalkwarf
- 3 min
7 Steps to Figuring Out Your Video Marketing Strategy
Without a video marketing strategy, you are falling behind the times. ATYPICAL looks at 7 steps to building your video strategy for CRE.
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