top of page
BLOG
WE'RE BIG FANS OF THE WRITTEN WORD...
...we're also fans of search engine optimized content (we practice what we preach) and sharing our knowledge. So, grab a cup of coffee, tea, wine, or whiskey and enjoy the ramblings and learnings from the ATYPICAL subject matter experts. Happy reading!
Marketing Management in the Commercial Real Estate Industry
ATYPICAL discusses our definition of marketing and how we apply this to commercial real estate.
Skye Revell
3 min read
Consumer Behavior: Crafting Your Communication
ATYPICAL discusses the importance of understanding consumer behavior to create an effective real estate marketing strategy.
Skye Revell
3 min read
Lessons Learned About Digital Marketing During the Corona Crisis
Coronovarus has shifted the way real estate does marketing. ATYPICAL looks at lessons learnt and how to improve your marketing strategy.
Mark Kalkwarf
3 min read
Double Down on Your Digital Marketing
Digital marketing is key to juggling the fast and furious changes. ATYPICAL discusses how to stay ahead in real estate marketing.
Skye Revell
2 min read
7 Tips for Hosting a Successful Live Virtual Event
As the world shifts to video conferencing, ATYPICAL looks at the top 7 tips for hosting a successful and engaging virtual event.
Mark Kalkwarf
2 min read
Is Your Digital Marketing Ready for the Bounce Back?
ATYPICAL looks at the top 5 ways to position your digital marketing strategy so its engines are primed for the market return.
Skye Revell
2 min read
5 Tips for Digital Marketing in a Recession
ATYPICAL talks with CMO of Brixmor, Kristen Moore on ways to optimize your digital marketing in a recession.
Mark Kalkwarf
2 min read
Before You Slash Your Marketing Budget, Read This
With a recession looming, ATYPICAL makes the case for why your marketing spend should be saved from budget cuts.
Skye Revell
2 min read
The Offices Are Closed But Work Isn't
In these difficult times, ATYPICAL looks at how to use digital marketing to appeal to the decision-makers in the CRE world.
Mark Kalkwarf
2 min read
Your CRE Tech is Efficient. Shouldn’t Your Digital Marketing Be the Same?
ATYPICAL shows you how to get the most out of your commercial real estate digital marketing strategy.
Skye Revell
2 min read
Understanding How People Consume Content to Make Better Content
ATYPICAL looks at how to develop a remarkable commercial real estate content strategy by looking at how people consume content.
Mark Kalkwarf
3 min read
Can Data Identify Best Company Culture Practices?
ATYPICAL discusses how having a strong, thriving company culture increases your productivity, and that ups the bottom line.
Skye Revell
2 min read
bottom of page