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2 min

PRESS RELEASE: ATYPICAL and Phillips Edison & Company Wins a Gold ICSC MAXI Award in Innovation

ATYPICAL is thrilled to announce their recognition as GOLD MAXI Award winners in partnership with PECO in the Innovation category.

Defining Contextual versus Behavioral Advertising

Mark Kalkwarf

3 min

Defining Contextual versus Behavioral Advertising

ATYPICAL defines the difference between contextual and behavioral marketing in commercial real estate.

Creating Your Own Visual Content for Social Media During COVID-19

Mark Kalkwarf

5 min

Creating Your Own Visual Content for Social Media During COVID-19

ATYPICAL gives you all the tips and tricks for creating your own visual content for your real estate social media page.

Consumer Behavior: Crafting Your Communication

Skye Revell

3 min

Consumer Behavior: Crafting Your Communication

ATYPICAL discusses the importance of understanding consumer behavior to create an effective real estate marketing strategy.

Skye Revell

2 min

Double Down on Your Digital Marketing

Digital marketing is key to juggling the fast and furious changes. ATYPICAL discusses how to stay ahead in real estate marketing.

5 Tips for Digital Marketing in a Recession

Mark Kalkwarf

2 min

5 Tips for Digital Marketing in a Recession

ATYPICAL talks with CMO of Brixmor, Kristen Moore on ways to optimize your digital marketing in a recession.

Mark Kalkwarf

2 min

The Offices Are Closed But Work Isn't

In these difficult times, ATYPICAL looks at how to use digital marketing to appeal to the decision-makers in the CRE world.

Understanding How People Consume Content to Make Better Content

Mark Kalkwarf

3 min

Understanding How People Consume Content to Make Better Content

ATYPICAL looks at how to develop a remarkable commercial real estate content strategy by looking at how people consume content.

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